Women Micro Entrepreneurs (WMEs) or those micro enterprises led by women or with workers who are majority women were the major beneficiaries/customers of the Women Economic Empowerment (WEE) project of the Department of Science and Technology (DOST) Region 02 and the Philippine Commission on Women (PCW) with a P3.9 M budget from the government of Canada for 2019-2020.
A major impact of the WEE project of DOST 02 for 2019 was the elevation of marketing strategies of these WMEs from regional and national fairs and/or door to door selling to exposure to the DOST’s e-marketing platform – the OneStore. Through OneStore, their market reached has expanded and has greatly promoted their locally processed products under the Processed Fruits and Nuts and Gifts and Household Decors sectors.
This was over and above the capacity development trainings on Gender Sensitivity, Gender Analysis, Current Good Manufacturing Practices (cGMP), Food Safety, OneStore, DOST 02 Laboratory Services; FDA Requirements and Resource Efficient Cleaner Production (RECP) among others.
Under the leadership Engr. Sancho A.Mabborang of DOST 02 as Chairperson of the WEE convergence in 2019, some 111 WMEs were given technical, marketing and promotional assistance in coordination with DTI and DA including the DOST 02 enrolled 32 WMEs.
These WMEs are now part of the pool of MSMEs in the region providing not only food for their families but to the community as well. Moreover, these women are economically empowered to support their households while creating impact within their respective circles no matter how small it may be . . . the essence of empowered women. Women empowerment through entrepreneurship is the battle cry of the WEE project!